Attendance Tracking to Measure the Impact of a Cultural Project

The Community of Municipalities of Val d’Ille-Aubigné launched an outdoor contemporary art trail, aiming to provide a cultural experience in nature and attract a diverse audience. To assess the relevance of this initiative, it was essential to quantify visitor attendance along the trail.

The Kiomda counting device provided concrete data, addressing a simple yet strategic need: verifying whether the trail was effectively reaching its audience.

"Our primary goal was to determine if the trail was being visited. It was a straightforward counting challenge, but an important one."

Data Integrated into the Annual Report for Local Officials

The collected data is included in the annual activity report presented to local officials and is regularly reviewed via the Kiomda mobile app. However, the Kiomda Reports platform remains the preferred tool for tracking and exporting data.

"We regularly check the data through the mobile app, but for us, the Reports site is an absolutely essential tool."

While the data helps assess public interest in the trail, it does not directly influence strategic decisions.

Reassuring Attendance Figures for the Art Trail

Although the counting data did not lead to changes in public policy, it confirmed the relevance of the project and reassured local officials about the trail’s attractiveness.

"We didn’t modify our public policies based on the counts, but this data confirmed our hope that the art trail is receiving a satisfactory level of visitors."

This information is valuable for promoting the cultural project and considering its future development.