Count Your Visitors at Trade Shows, Fairs, and Markets

hether you're organizing a trade show, commercial fair, or farmers' market, having reliable visitor attendance data is essential. These numbers not only help demonstrate the event’s attractiveness to exhibitors and partners but also allow you to optimize logistics and organization for future editions.

compter frequentation

An autonomous, mobile, and cost-effective counting solution

The rise of connected sensors and miniaturized technologies now makes it possible to automatically and accurately measure visitor flow at trade shows, fairs, or markets—without heavy infrastructure or complex maintenance.

Advantages of a smart visitor counting system

Our solution offers a range of benefits tailored to meet the needs of event organizers:

  • Autonomous: Operates without electrical connection or wired network.
  • Easy to install: Set up in just a few minutes on a pole, archway, or existing structure.
  • Accurate and reliable: Tracks entries and exits with advanced thermal sensors for precise flow analysis.
  • Remote data access: View real-time visitor data through an intuitive online dashboard.
  • Mobile solution: Easily transportable sensors that can be used from one event to another.

Optimize your event management with precise visitor data

Using smart counting technology allows you to:

  • Quantify the success of your event and adjust future editions accordingly.
  • Provide accurate data to exhibitors, partners, and sponsors.
  • Streamline logistics and improve the visitor experience.
  • Justify investments and request funding based on real traffic data.

Where and How to Place Sensors for Optimal Counting?

Strategic positioning for accurate visitor data

To gather reliable attendance data at events, placing your sensors strategically is key. Here are the best locations for optimal visitor flow analysis:

  • At main and secondary entrances: To measure real-time visitor attendance from entry points.
  • On major circulation routes: To track internal visitor flows across the event.
  • Near key stands or high-traffic points: To identify the most attractive zones and hotspots.

Our sensors can be easily mounted on poles, entrance arches, or lightweight structures—no wiring or complex setup required.

Track Your Data in Real Time and Optimize Event Management

With connected counting solutions, event organizers can:

  • Monitor visitor numbers live to get an accurate headcount at any moment.
  • Analyze peak hours to adjust visitor flow and reinforce security when necessary.
  • Compare attendance trends across multiple editions to measure event growth.
  • Provide data-driven reports to exhibitors and partners, showcasing the event's attractiveness and success.

This data enhances the visitor experience, helps optimize space management, and offers concrete proof of attendance for stakeholders.

Case Study: How Kiomda Supports Event Organizers

Many event organizers already use Kiomda counting devices to track visitor flow and adapt their event management strategy effectively.

Why Choose Kiomda Counting Solutions?

  • Quick and hassle-free setup: No wiring required; compact, mobile sensors.
  • High measurement accuracy: Differentiates between incoming and outgoing visitor flows.
  • Instant data visualization: Access real-time figures through an intuitive online platform.

During a recent professional trade show, our sensors revealed that peak visitor traffic occurred between 11 a.m. and 2 p.m. This allowed organizers to strengthen reception efforts and optimize crowd flow during peak hours.

Why Count Visitors at Trade Shows or Fairs?

  • Streamline event logistics by adjusting visitor flow management.
  • Justify the event's attractiveness to partners, sponsors, and exhibitors.
  • Ensure safety by respecting maximum occupancy limits.
  • Compare performance across different editions to refine event strategy.
  • Benefit from a mobile, reliable, and easy-to-deploy solution.

Autres Articles

Follow our news

Written by mobility experts, our newsletter informs you about the latest news in the sector, our latest news and the challenges of our customers